BTR204 Tourism Level 2
The Educational Academy: global online /distance learning college
Duration: 100 Hours
£329
(Plus exam fees)
Detailed information
| Type: | Courses |
|---|---|
| Method: | Online |
| Accreditation: | Statement of Attainment |
| Prepares for: | This course further develops your ability to manage different types of travel products, with a particular focus on special interest tourism. Tourism II increases your understanding of opportunities in modern tourism such as business tourism, festival tourism, cultural tourism, environmental tourism, tourism for certain age groups, etc. |
| Geared towards: | A fascinating course for anyone considering or already employed within the tourism industry. Keep up with the changing course of modern day specialised tourism. |
| Requirements: | Tourism 1 or equivalent |
| Internship: | Not applicable |
| Students per class: | 1 |
Do you need further information?
Contact the person in charge , free and at no obligation, for information on how to enroll, enrollment limit/availability and more.
Course program
Keep building your capacity in tourism with Tourism II
Lesson Structure
There are 10 lessons in this course:
Sectors of the Tourism Industry
Scope of the travel product (natural & cultural, events & sites)
Types of Tourism
Regional, Rural, Urban.
Accommodation Types
Resorts and Hotels, Camping, Back packers, Cruise etc
Cultural Tourism
Museums, Art galleries, Theatre, Indigenous tourism, Historic parks, Cultural vs Heritage tourism
Events & Festivals
Concerts, Exhibitions, Performances, Seminars, etc
Environmental Tourism
Zoos, National Parks, Wilderness Areas, nature based tourism, wildlife tourism and ecotourism etc
Health Tourism
Health resorts, Bicycle & Walking Tours, Soft vs Hard Adventure Tourism
More Special Interest Tourism
Food & Wine, Tourism for demographic groups, Sex tourism
Visitor Management & Contingency Planning
Risk management (safety, financial, etc), insurance, environmental impacts, etc
Packaging a Tour
Planning the Itinerary; costing; delivery; review etc
Each lesson culminates in an assignment which is submitted to the school, marked by the school's tutors and returned to you with any relevant suggestions, comments, and if necessary, extra reading.
Aims
Differentiate between different types of tourism on a variety of bases, including: demographics, geography, economics, and culture.
Compare a variety of different accommodation services provided in the tourism industry.
Describe the operation of heritage and cultural tourism, including: historical, architectural, indigenous, and artistic attractions.
Evaluate the tourism potential of events and festivals.
Describe the management of passive natural tourist attractions, including wilderness areas, beaches, rivers, wildlife etc.
Describe the operation of different types of tourism facilities that have a significant focus on health and fitness, including Health Resorts, Walking Tours and Cycling.
Describe a variety of other types of special interest tourism, including food tourism, senior tourism and sex tourism.
Plan and manage the number of visitors to different types of tourism facilities and develop appropriate contingency plans.
Plan a package holiday incorporating a variety of accommodation and attraction options.
What You Will Do
The course is more than theory, but it offers you choices in what practical tasks you undertake and how you undertake them, for example: you might do some or all of the following:
Visit travel agencies or information centres
Search the internet
Write to a government travel authority/department
Visit a local or regional tourist centre
Study travel pages in a newspaper for both articles and advertisements
Visit a library, bookshop or news stand and look at travel magazines
Conduct interviews or surveys
Attend events
The Scope of Tourism Studies
The tourism industry provides goods and services that are primarily for consumption by tourists; for example, transport services, accommodation, travel agencies, packaged tours, reservation systems, and tourist attractions such as theme parks, guided tours and retail outlets.
Tourism is a diverse industry that often encompasses the skills and resources of other industries. Industries that may start out as primary or secondary producers can very easily become (at least in part) a tourist facility. For example:
- Farms take in guests to supplement their income, as a bed and breakfast
- Factories conduct factory tours
- Shops that originally catered to local trade add new products to their shelves to cater for tourists
- Local craftspeople can cooperate to attract tourists to their workshops, galleries etc.
While some businesses only cater for tourists (eg. cruise ships and bed and breakfast providers) others such as restaurants and car rental firms might be predominantly a tourism product in one locality but attract a different clientele (eg. locals and business people) in another locality.
The tourist industry provides a wide range of services, some essential, others optional. Accommodation, transport, food and toilet facilities are essential services. Sightseeing might not be essential, but without appropriate points of interest, the tourism value of a destination is certainly diminished.
The Tourism Product
The tourism product is defined as “attractions” plus “the tourism industry”. Attractions are commonly divided into two main groups:
Natural – including natural sites and natural events
Cultural – including cultural sites and cultural events
Natural Attractions
These include:
Topographic sites, eg. mountains, beaches, valleys, caves, canyons, volcanoes, reefs.
Climatic sites, eg. hot places, cold places, humid places, dry places.
Sites defined by location, eg. central or accessible sites, isolated or difficult-to-access sites
Sites that feature certain plant or animal life, eg. forests, jungles, grasslands, meadows, deserts, zoos, botanic gardens
Hydrological sites, eg. lakes, rivers, streams, waterfalls, mineral springs.
Natural events e.g. eclipse of the moon, tidal changes, seasonal occurrences such as mating, animal and bird migrations, volcanic eruptions, rainy or dry season, changes in sea that might attract surfers, for instance.
Travel to natural attractions has a very long history, and has probably occurred since humans first developed a sense of aesthetics, may even earlier. Travel to these destinations was often arduous, and required determination, courage, a level of fitness, and sufficient wealth to allow the traveller to purchase food, labour, accommodation, transport and other materials for long periods. Today’s traveller, on the other hand, can reach most destinations easily and quickly, and services and facilities are usually readily available at the site or nearby, and he or she need not be fit or wealthy.
Cultural attractions
The main categories of these are:
Prehistoric sites - eg. Stonehenge, cave paintings
Historic sites - eg. museums, ancient monuments, graveyards, heritage-listed buildings, sites of significant events
Contemporary cultural displays and events - eg. museums, art galleries, modern architecture, theatre, festivals, fairs, exhibitions, international sporting events (eg. World Cup or Olympics).
Rural attractions - farms, wineries, mines, agricultural regions, agricultural technology or museums
Retail attractions - large shopping malls, small specialist shops, markets, fashion houses, craft fairs or shows
Recreational attractions –resorts, theme parks, golf courses, casinos, sports events.
Cultural events eg. festivals
Lesson Structure
There are 10 lessons in this course:
Sectors of the Tourism Industry
Scope of the travel product (natural & cultural, events & sites)
Types of Tourism
Regional, Rural, Urban.
Accommodation Types
Resorts and Hotels, Camping, Back packers, Cruise etc
Cultural Tourism
Museums, Art galleries, Theatre, Indigenous tourism, Historic parks, Cultural vs Heritage tourism
Events & Festivals
Concerts, Exhibitions, Performances, Seminars, etc
Environmental Tourism
Zoos, National Parks, Wilderness Areas, nature based tourism, wildlife tourism and ecotourism etc
Health Tourism
Health resorts, Bicycle & Walking Tours, Soft vs Hard Adventure Tourism
More Special Interest Tourism
Food & Wine, Tourism for demographic groups, Sex tourism
Visitor Management & Contingency Planning
Risk management (safety, financial, etc), insurance, environmental impacts, etc
Packaging a Tour
Planning the Itinerary; costing; delivery; review etc
Each lesson culminates in an assignment which is submitted to the school, marked by the school's tutors and returned to you with any relevant suggestions, comments, and if necessary, extra reading.
Aims
Differentiate between different types of tourism on a variety of bases, including: demographics, geography, economics, and culture.
Compare a variety of different accommodation services provided in the tourism industry.
Describe the operation of heritage and cultural tourism, including: historical, architectural, indigenous, and artistic attractions.
Evaluate the tourism potential of events and festivals.
Describe the management of passive natural tourist attractions, including wilderness areas, beaches, rivers, wildlife etc.
Describe the operation of different types of tourism facilities that have a significant focus on health and fitness, including Health Resorts, Walking Tours and Cycling.
Describe a variety of other types of special interest tourism, including food tourism, senior tourism and sex tourism.
Plan and manage the number of visitors to different types of tourism facilities and develop appropriate contingency plans.
Plan a package holiday incorporating a variety of accommodation and attraction options.
What You Will Do
The course is more than theory, but it offers you choices in what practical tasks you undertake and how you undertake them, for example: you might do some or all of the following:
Visit travel agencies or information centres
Search the internet
Write to a government travel authority/department
Visit a local or regional tourist centre
Study travel pages in a newspaper for both articles and advertisements
Visit a library, bookshop or news stand and look at travel magazines
Conduct interviews or surveys
Attend events
The Scope of Tourism Studies
The tourism industry provides goods and services that are primarily for consumption by tourists; for example, transport services, accommodation, travel agencies, packaged tours, reservation systems, and tourist attractions such as theme parks, guided tours and retail outlets.
Tourism is a diverse industry that often encompasses the skills and resources of other industries. Industries that may start out as primary or secondary producers can very easily become (at least in part) a tourist facility. For example:
- Farms take in guests to supplement their income, as a bed and breakfast
- Factories conduct factory tours
- Shops that originally catered to local trade add new products to their shelves to cater for tourists
- Local craftspeople can cooperate to attract tourists to their workshops, galleries etc.
While some businesses only cater for tourists (eg. cruise ships and bed and breakfast providers) others such as restaurants and car rental firms might be predominantly a tourism product in one locality but attract a different clientele (eg. locals and business people) in another locality.
The tourist industry provides a wide range of services, some essential, others optional. Accommodation, transport, food and toilet facilities are essential services. Sightseeing might not be essential, but without appropriate points of interest, the tourism value of a destination is certainly diminished.
The Tourism Product
The tourism product is defined as “attractions” plus “the tourism industry”. Attractions are commonly divided into two main groups:
Natural – including natural sites and natural events
Cultural – including cultural sites and cultural events
Natural Attractions
These include:
Topographic sites, eg. mountains, beaches, valleys, caves, canyons, volcanoes, reefs.
Climatic sites, eg. hot places, cold places, humid places, dry places.
Sites defined by location, eg. central or accessible sites, isolated or difficult-to-access sites
Sites that feature certain plant or animal life, eg. forests, jungles, grasslands, meadows, deserts, zoos, botanic gardens
Hydrological sites, eg. lakes, rivers, streams, waterfalls, mineral springs.
Natural events e.g. eclipse of the moon, tidal changes, seasonal occurrences such as mating, animal and bird migrations, volcanic eruptions, rainy or dry season, changes in sea that might attract surfers, for instance.
Travel to natural attractions has a very long history, and has probably occurred since humans first developed a sense of aesthetics, may even earlier. Travel to these destinations was often arduous, and required determination, courage, a level of fitness, and sufficient wealth to allow the traveller to purchase food, labour, accommodation, transport and other materials for long periods. Today’s traveller, on the other hand, can reach most destinations easily and quickly, and services and facilities are usually readily available at the site or nearby, and he or she need not be fit or wealthy.
Cultural attractions
The main categories of these are:
Prehistoric sites - eg. Stonehenge, cave paintings
Historic sites - eg. museums, ancient monuments, graveyards, heritage-listed buildings, sites of significant events
Contemporary cultural displays and events - eg. museums, art galleries, modern architecture, theatre, festivals, fairs, exhibitions, international sporting events (eg. World Cup or Olympics).
Rural attractions - farms, wineries, mines, agricultural regions, agricultural technology or museums
Retail attractions - large shopping malls, small specialist shops, markets, fashion houses, craft fairs or shows
Recreational attractions –resorts, theme parks, golf courses, casinos, sports events.
Cultural events eg. festivals
Do you need clarification regarding the course program?
Contact the person in charge , free and at no obligation, for information on how to enroll, enrollment limit/availability and more.
The Educational Academy: global online /distance learning college
The Educational Academy has been established to meet the developmental needs of a changing society in a global economy.
The aim of the Educational Academy is to offer relevant, cost& time effective development programmes using a range of flexible delivery methods.
The courses are designed to grow individuals, both personally and professionally, to equip them for a fulfilling life and career.
The Educational Academy was the brainchild of Dr James Macaskill born from many years experience as an academic leader, researcher and consultant within the UK and globally.
In the current and future economic, technological and social environment it has become evident that personal development has become the key to both individual and global survival and growth.
Therefore it is imperative that the advantages offered by the digital age should be utilized to meet those needs in a flexible, relevant and cost effective way.
The Educational Academy meets that challenge.
The aim of the Educational Academy is to offer relevant, cost& time effective development programmes using a range of flexible delivery methods.
The courses are designed to grow individuals, both personally and professionally, to equip them for a fulfilling life and career.
The Educational Academy was the brainchild of Dr James Macaskill born from many years experience as an academic leader, researcher and consultant within the UK and globally.
In the current and future economic, technological and social environment it has become evident that personal development has become the key to both individual and global survival and growth.
Therefore it is imperative that the advantages offered by the digital age should be utilized to meet those needs in a flexible, relevant and cost effective way.
The Educational Academy meets that challenge.
