Sales and Marketing
Account Management - 90 Minute Bite Sized Training Course
Course outline
Learn how to grow your business from within your existing account base through our bite sized training course.
Overview:
- How do you manage existing accounts?
- Potential added-value opportunities
- Time management prioritisation
- Reasons to call or visit existing customers
- Conducting an account review
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Difficult/Complaining Customers - 90 Minute Training Course
Course outline
Learn how to handle unhappy customers - both face-to-face and over the phone through our bite sized training course.
Overview:
- Beware the silent customer!
- Top reasons why customers complain
- The 'FIRSTCLASS' approach to resolving issues
- Remaining composed and confident
- Skills practice
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Establishing Customer Needs - 90 Minute Training Course
Course outline
Learn how to identify real customer needs through effective questioning and listening through our bite sized training course.
Overview:
- Questioning style
- 6 approaches to questioning technique
- Qualifying and confirming customer interest
- Active listening skills
- Skills practice
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Face-to-Face Service Skills (Part 1) - 90 Minute Training Course
Course outline
Learn how to create a great first impression and connect with your customers through our bite sized training course.
Overview:
- First impressions
- Welcoming your customers - the 6 essentials
- Positive communication and body language
- Connecting with your customers
- Skills practice
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Face-to-Face Service Skills (Part 2) - 90 Minute Training Course
Course outline
Learn how to recognise, build rapport and relate to different customer types through our bite sized training course.
Overview:
- Being attentive - ostrich or meerkat?
- Building rapport quickly with your customers
- Listening and questioning skills
- Recognising and responding to customer types
- Skills practice
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Handling Objections - 90 Minute Bite Sized Training Course
Course outline
Learn how to recognise, manage and move on from sales objections and concerns through our bite sized training course.
Overview:
- What is an objection and why do they occur?
- Do's and don'ts of dealing with objections
- 4 steps to managing objections confidently
- Typical objections and potential...
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Handling the 'Moments of Truth' - 90 Minute Training Course
Course outline
Learn how to positively influence those critical points of customer contact through our bite sized training course.
Overview:
- What shapes your customer's expectations?
- The 4P's of the customer experience
- Mapping your customer's journey
- Defining the critical moments of truth
- Identifying practical actions
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Internal Service & Teamwork - 90 Minute Training Course
Course outline
Learn how to work together as a team to deliver service excellence through our bite sized training course.
Overview:
- Teamwork - the internal service chain
- The good, the bad and the best
- The 3C's of internal service
- Your service roadblocks
- Identifying service improvements
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Managing For Service - 90 Minute Bite Sized Training Course
Course outline
Learn how to lead and develop your team to deliver service excellence through our bite sized training course.
Overview:
- Your role as a service leader
- Defining service standards
- Are you easy to do business with (ETDBW)?
- Coaching and empowering your people
- Recognising and rewarding success...
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Maximising Inbound Sales Calls - 90 Minute Training Course
Course outline
Learn how to turn inbound enquiries into sales through our bite sized training course.
Overview:
- Greeting the caller positively
- Asking the right questions
- Giving information that 'sells'
- Asking for the business
- Skills practice
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Opening the Outbound Sales Calls - 90 Minute Training Course
Course outline
Learn how to get through to key decision makers and present a positive first impression through our bite sized training course.
Overview:
- Getting past Gatekeepers and voicemail
- 4 steps to making a positive first impression
- Do's and don'ts of opening a sales call
- The 'hook' -...
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Presenting Your Product/Service - 90 Minute Training Course
Course outline
Learn how to personalise your sales pitch and match customer needs with the right information about your product or service through our bite sized training course.
Overview:
- Using positive language
- Features tell, benefits sell
- Using emotive words in your sales pitch
- Personalising your pitch to the...
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Recruiting For Service - 90 Minute Training Course
Course outline
Learn how to identify and select customer service stars through our bite sized training course.
Overview:
- The DNA of a great service provider
- Preparation - defining what you need
- Questions to reveal service excellence
- Assessing candidate capability and potential
- Interview practice
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Successful Face-to-Face Selling - 90 Minute Training Course
Course outline
Learn how to drive sales by delivering great service to your customers through our bite sized training course.
Overview:
- The C.L.O.S.E. technique
- Questioning - customer needs and wants
- Taling benefits not features
- Add-on sales and service opportunities
- Developing your product knowledge
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The Customer Service Game - 90 Minute Training Course
Course outline
An interactive team-based exercise to either introduce or review the key service principles covered in our bite sized training courses.
Overview:
- Introducing the session
- Playing the customer service game in teams
- Overcoming the common service pitfalls
- Highlighting and sharing best practice tips
- Identifying next steps...
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