Effective Focus Groups

Consultation Institute

Duration: 6 Hours

£265

(£185 for Consultation Institute members)

Course program
Detailed information
Course location

Detailed information

Duration:	6 Hours
Price:	£265 (£185 for Consultation Institute members)
Type:	Training
Method:	In a classroom
Accreditation:	Gives 20 credits towards the Consultation Institute's Certificate of Professional Development
Geared towards:	Consultation professionals working in the public sector or with public policy.
Students per class:	16

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Contact the person in charge , free and at no obligation, for information on how to enroll, enrollment limit/availability and more.

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Course program

Practical advice on all aspects of Focus Groups for consultation & public participation. Covers the design, conduct, reporting and use of focus groups and features a unique anaylsis of a fly-on-the-wall video of a real focus group.

Programme
09.30 Registration & Coffee
09.45 Introduction & Roundtable
• Characteristics of Focus Groups
• When to use Focus Groups + Exercise
• Focus Groups for Consultation v Focus Groups for Market Research
Best Practice Focus Groups
• Scale & Scope
Coffee Break
• Selecting Participants
• From Issues to Questions
• The Four Question Types, Piloting & Beyond the Talking + Exercise
• Venues, Menus & Schedules
• Recording, Analysis & Reporting
13.00 Lunch
• Coding Exercise
• Make or Buy?
The Moderator
• Main Qualities
• Preparation
• Ground Rules
• Managing the Discussion
• Dealing with … Aggression, Dominance & Shyness
Fly-on-Wall Video + Exercise
Discussion, Out-takes & Evaluation
16.00 Close

Do you need clarification regarding the course program?
Contact the person in charge , free and at no obligation, for information on how to enroll, enrollment limit/availability and more.

Request information